Saturday, April 30, 2011
Friday, April 29, 2011
Fund-raising expenses
David BROWER of WUNC just told me that 23% of the WUNC budget goes to fund-raising. That's the cost, I am assuming, of employing and retaining people and the costs of the various "premiums" that they give away, including travel.
That means 25 cents of every contributed dollar goes to pay for something other than programming.
To put that in context, this is from here on the Charity Navigator site:
"Fundraising Expenses
Percent of total functional expenses spent on fundraising (lower is better)
Public Broadcasting and Media:
These charities use expensive air time to raise money, requiring a higher investment in their fundraising efforts and thus raising fundraising costs. Among these charities, the median fundraising expenses percentage is 15.3%, as compared to a median of 7.3% among all charities."
BROWER contends, by the way, that saying on air that "all" contributions go "right back into programming" is only misleading and not false.
For the 2009-10 fiscal year, this document (which is on the WUNC site after you click through a half dozen pages or so starting with "About") says that fund-raising expenses amounted to over $1,700,000. (That, interestingly, is more than 3 times the amount of money the station says it would lose if the station received no federal funds.)
The way this works - 25 cents of every dollar contributed goes into a kind of office pool for the trips and and the rest pays for the "gifts" that contributors receive.
When WUNC says that the trip to Italy is "made possible" by Panera Bread, I wonder what that means exactly and how it is counted if it is a contribution.
That means 25 cents of every contributed dollar goes to pay for something other than programming.
To put that in context, this is from here on the Charity Navigator site:
"Fundraising Expenses
Percent of total functional expenses spent on fundraising (lower is better)
Public Broadcasting and Media:
These charities use expensive air time to raise money, requiring a higher investment in their fundraising efforts and thus raising fundraising costs. Among these charities, the median fundraising expenses percentage is 15.3%, as compared to a median of 7.3% among all charities."
BROWER contends, by the way, that saying on air that "all" contributions go "right back into programming" is only misleading and not false.
For the 2009-10 fiscal year, this document (which is on the WUNC site after you click through a half dozen pages or so starting with "About") says that fund-raising expenses amounted to over $1,700,000. (That, interestingly, is more than 3 times the amount of money the station says it would lose if the station received no federal funds.)
The way this works - 25 cents of every dollar contributed goes into a kind of office pool for the trips and and the rest pays for the "gifts" that contributors receive.
When WUNC says that the trip to Italy is "made possible" by Panera Bread, I wonder what that means exactly and how it is counted if it is a contribution.
Monday, April 25, 2011
Not enough people dive into high-risk pools | Marketplace From American Public Media
Given the North Carolina part of this story, you'd think someone at WUNC would have the 30 seconds required to link it from the WUNC home page? Or the few minutes needed to decide which of these search results would help explain more of the story? http://www.bing.com/search?q=high+risk+pool+insurance+north+carolina&FORM=Z7FD
Sunday, April 03, 2011
WHDD Radio in Sharon, Conn., Is an NPR Minnow - NYTimes.com
What a thought-provoking contrast with WUNC. What do you imagine....is their budget a bit smaller than WUNC's? With the exception of the State of Things, and maybe Back Porch Music, does this one sound like any other public radio station? In other words, what's North Carolina or more local about WUNC other than those two programs? Agricultural extension agents? Don't think so.
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